OSF is designed to support rural entrepreneurs and Self Help Group (SHG) members by providing a centralized platform for essential services related to enterprise development.

Objectives :

• Provide integrated support services to entrepreneurs under one roof.
• Facilitate access to infrastructure, technology, finance, and training.
• Streamline administrative processes and reduce- barriers to entry.

Components :

• Skill Development & Training :
  Vocational and entrepreneurship training for SHG members
• Business Development Support :
  Guidance on business planning, registration, and compliance.
• Financial Linkages :
  Assistance in accessing loans, subsidies, and government schemes.
• Technology & Infrastructure Access :
  Shared tools, equipment, and workspace for production.
• Market Linkages :
  Help in branding, packaging, and connecting with buyers.

Micro Enterprise Development (MED) is a key initiative under OLM aimed at promoting sustainable livelihoods through the creation and support of small-scale businesses, especially among rural women and Self Help Group (SHG) members.

Objectives :

• Empower SHG members to become entrepreneurs.
• Enhance income generation and financial independence.
• Promote inclusive growth and reduce poverty in rural areas.

Key Components :

• Entrepreneurship Training :
  Capacity building in business planning, operations, and management.
• Financial Inclusion :
  Access to microcredit, subsidies, and government schemes.
• Infrastructure & Technology Support :
  Provision of tools, equipment, and shared facilities.
• Market Linkages :
  Support in branding, packaging, and connecting with local and national markets.
• Handholding & Mentorship :
  Continuous guidance and monitoring to ensure business sustainability.

The objective of the initiative is to pilot strategies to scale up at least 150 existing women-owned/ women-led growth- oriented enterprises and create models for replicability. The enterprises supported will be in the manufacturing and service sectors, which are hamstrung by various facets of market failure and information asymmetry. The total duration of the incubation component is for three years. A separate budget has been made for the promotion of incubators.

Two types of clusters are primarily promoted under this program: Artisan clusters (handloom and handicrafts) and Sectoral clusters (food service, tourism, nutrition etc.)

Soft interventions include design development, quality assurance, enterprise creation, market development, financing, technology upgradation, skilling, promoting responsible business interventions, strengthening the local ecosystem including the development of collective enterprises, and hard interventions like the creation of Common Facility Centers (CFCs) / Common Production Centers (CPCs) are supported under the initiative. Each cluster has the potential to engage at least 100 microenterprises throughout intervention.

Providessafe, cost-effective, and affordable community- monitored transport services to rural areas which are not currently serviced by the market. Loans are provided at subsidised rates as an incentive for entrepreneurs to provide rural transport services for people and goods. For Individuals, loans up to ₹ 6.5 lakhs and for Groups (SHG/VO/CLF/PG/PE) Loans up to ₹ 8.5 lakhs are provisioned.